Membership Plans Configuration

SunMule's flexible membership plan system allows salon owners to create customized subscription offerings that match their business model and customer needs. Plans are configured at the tenant/company level and can be deployed across all salon locations, providing consistent pricing and membership benefits while maximizing revenue opportunities.

Overview

The membership plan system provides comprehensive configuration options for:

Monthly unlimited plans and single-session packages
Equipment-specific access and service inclusion
Dynamic pricing with promotional capabilities
Prorated billing and membership management
Member benefits and loyalty program integration

Membership plans are configured at the company level in Settings > Plans, allowing consistent offerings across all salon locations. Changes to plan pricing or features apply company-wide but do not affect existing customer subscriptions until their next billing cycle.

Plan Types and Structure

Monthly Membership Plans

Recurring subscription plans providing ongoing access to tanning services:

Plan Configuration Options:

Unlimited Access: No session limits within monthly billing cycle
Credit-Based: Specific number of sessions per month with rollover options
Equipment Tier Access: Control which tanning equipment models are included
Service Type Inclusion: UV tanning, spray tanning, red light therapy access
Multi-Location Benefits: Access across all company salon locations

Billing and Pricing:

Fixed monthly pricing with optional promotional rates
Prorated billing for mid-month plan changes and new member onboarding
Automatic recurring payment processing with failed payment recovery
Tan tax calculation and compliance with local regulations
Member-exclusive pricing on retail products and add-on services

Single Session Packages

One-time purchases for occasional customers or plan add-ons:

Package Types:

Individual Sessions: Single-use access to specific equipment types
Multi-Session Packages: Bulk session purchases with volume discounts
Equipment-Specific Packages: Access limited to particular tanning bed models
Service Bundles: Combined UV, spray, and spa services in one package
Gift Certificates: Transferable session packages for gift purchases

Pricing Flexibility:

Dynamic pricing based on equipment tier and service type
Volume discounts for multi-session package purchases
Seasonal pricing adjustments for peak and off-peak periods
Member vs. guest pricing differentiation
Special event and promotional package pricing

Equipment and Service Configuration

Equipment Access Control

Define which tanning equipment is included in each membership plan:

Access Levels:

Basic Tier: Standard UV tanning beds with essential features
Premium Tier: High-end tanning beds with advanced comfort and technology
Luxury Tier: Top-of-the-line equipment with exclusive features and amenities
All-Access: Unlimited access to any equipment type in any salon location

Equipment Specifications:

Maximum session duration limits per equipment model
Service type designation (UV, Spray, Red Light, Spa)
Power level and bulb type specifications affecting session intensity
Special features (music, aromatherapy, cooling systems) included in plan access
Equipment-specific safety protocols and session frequency limits

Service Type Integration

Comprehensive service offerings within membership plans:

UV Tanning Services:

Traditional horizontal tanning bed access
Stand-up tanning booth availability
High-pressure tanning for advanced tanners
Specialized UV therapy for specific skin conditions
Session duration and frequency limits based on FDA guidelines

Spray Tanning Services:

Automated spray booth sessions with multiple solution options
Custom spray tanning appointments with trained technicians
Organic and premium solution upgrades
Express spray options for quick touch-ups
Preparation and aftercare product inclusion

Spa and Wellness Services:

Red light therapy for skin rejuvenation and wellness
Infrared sauna access for relaxation and detoxification
Massage chair sessions for stress relief
Aromatherapy and meditation room access
Vitamin D therapy sessions for health benefits

Pricing and Billing Configuration

Dynamic Pricing Structure

Flexible pricing options to maximize revenue and member satisfaction:

Pricing Models:

Flat Rate Monthly: Fixed monthly fee regardless of usage
Tiered Pricing: Multiple plan levels with increasing benefits and access
Usage-Based: Pricing based on actual session consumption with caps
Hybrid Models: Base monthly fee plus per-session charges for premium equipment
Family Plans: Multi-member discounts for household subscriptions

Promotional Pricing:

New member introductory rates with automatic price increases
Seasonal promotions and limited-time offers
Loyalty discounts for long-term members
Referral bonuses and member-bring-member incentives
Corporate and group membership pricing

Billing Cycle Management

Sophisticated billing system handles complex membership scenarios:

Prorated Billing:

Automatic proration for mid-month plan changes and upgrades
New member onboarding with calculated first month charges
Plan downgrades with credit application to next billing cycle
Membership pause and freeze options with prorated adjustments
Cancellation processing with final billing reconciliation

Payment Processing:

Multiple payment method support (credit card, ACH, stored payment tokens)
Automatic recurring payment processing with retry logic
Failed payment recovery with automated notification system
Manual payment collection tools for staff
Payment plan options for high-value memberships

Tax and Compliance:

Automatic tan tax calculation based on local and state regulations
Tax-exempt customer handling for medical prescriptions
Compliance reporting for regulatory authorities
Revenue recognition according to accounting standards
Audit trail maintenance for financial transparency

Member Benefits and Perks

Loyalty Program Integration

Enhanced member benefits that increase retention and satisfaction:

Tier-Based Benefits:

Bronze Members: Basic plan holders with standard access
Silver Members: Mid-tier plans with additional perks and discounts
Gold Members: Premium plans with priority access and exclusive benefits
Platinum Members: Ultimate plans with VIP treatment and concierge services

Exclusive Member Benefits:

Priority booking during peak hours and high-demand periods
Member-only equipment access during designated hours
Complimentary retail product samples and promotional items
Birthday month bonuses and anniversary rewards
Early access to new equipment and service offerings

Retail and Add-On Integration

Seamless integration with retail sales and additional services:

Product Discounts:

Automatic member pricing on all retail products
Exclusive access to member-only product lines
Volume discounts for bulk product purchases
Seasonal promotions and member-exclusive sales events
Loyalty points accumulation for future discounts

Service Add-Ons:

Discounted rates for additional services beyond plan inclusion
Package deals combining membership with retail products
Upgrade options for premium services and equipment access
Guest pass privileges for friends and family
Travel privileges at partner salon locations

Plan Management and Administration

Plan Creation and Editing

Comprehensive tools for membership plan administration:

Plan Setup Wizard:

Guided plan creation with templates for common membership types
Equipment selection interface with visual equipment picker
Pricing calculator with profitability analysis
Service inclusion matrix for complex plan configurations
Compliance checker for regulatory requirements

Plan Modification Tools:

Real-time plan editing with immediate availability across all systems
Change impact analysis for existing member subscriptions
Grandfathering options for existing members during plan updates
Bulk plan updates across multiple salon locations
Version control and change history tracking

Member Transition Management

Smooth handling of plan changes and member lifecycle events:

Plan Upgrades and Downgrades:

Instant plan upgrades with prorated billing adjustments
Planned downgrades effective at next billing cycle
Credit application for overpayments during downgrades
Equipment access changes with immediate system updates
Member notification system for plan change confirmations

Membership Lifecycle:

New member onboarding with welcome sequences
Membership pause and freeze options for temporary situations
Cancellation processing with retention offers
Win-back campaigns for cancelled members
Graduation programs for student memberships

Analytics and Optimization

Plan Performance Metrics

Comprehensive analytics drive plan optimization and business decisions:

Revenue Analytics:

Revenue per plan type with profitability analysis
Member lifetime value calculations by plan tier
Churn rate analysis and retention metrics
Upgrade and downgrade pattern identification
Seasonal revenue trends and forecasting

Member Behavior Analysis:

Session utilization rates by plan type
Equipment preference patterns for plan optimization
Peak usage time analysis for capacity planning
Member satisfaction correlation with plan features
Cross-sell and upsell opportunity identification

Plan Optimization Recommendations

Data-driven insights for continuous plan improvement:

Pricing Optimization:

Market rate analysis and competitive positioning
Price elasticity testing for optimal revenue points
Promotional effectiveness measurement
Member sensitivity analysis for price changes
Revenue impact modeling for plan modifications

Feature Optimization:

Equipment access utilization analysis
Service inclusion effectiveness measurement
Member benefit usage tracking
Feature value perception surveys
Cost-benefit analysis for plan enhancements

Integration with Operations

Multi-Location Coordination

Seamless plan management across all salon locations:

Centralized Plan Management:

Company-wide plan consistency with location-specific customizations
Equipment availability coordination across multiple salons
Staff training standardization for plan features and benefits
Member transfer capabilities between salon locations
Unified reporting and analytics across all locations

Location-Specific Customization:

Salon-specific equipment access based on available inventory
Local pricing adjustments for market conditions
Regional promotion and marketing campaign integration
Staff override capabilities for exceptional circumstances
Local compliance requirements and tax rate adjustments

Staff Training and Support

Comprehensive staff education ensures consistent member experience:

Plan Knowledge Base:

Complete plan feature and benefit documentation
Equipment access matrices and restriction guidelines
Billing cycle and proration calculation explanations
Member benefit redemption procedures
Troubleshooting guides for common member questions

Sales Training Materials:

Plan comparison tools for member consultation
Upgrade and cross-sell conversation scripts
Objection handling techniques for pricing concerns
Member retention strategies for cancellation requests
New member onboarding best practices

Compliance and Legal Considerations

Regulatory Compliance

Ensure membership plans meet all legal and regulatory requirements:

Consumer Protection:

Clear plan term disclosure and member agreement documentation
Cancellation policy compliance with state regulations
Automatic renewal notification requirements
Pro-rata refund calculation accuracy
Member rights and responsibilities documentation

Health and Safety Compliance:

FDA tanning regulation compliance in plan terms
Age restriction enforcement for minor memberships
Medical contraindication disclosure requirements
Equipment safety protocol inclusion in membership agreements
Insurance and liability coverage verification

Financial and Tax Compliance

Proper financial handling of membership revenue and taxation:

Revenue Recognition:

Accurate accrual accounting for membership fees
Deferred revenue handling for prepaid services
Plan change revenue allocation
Refund and credit processing procedures
Financial reporting accuracy for tax purposes

Tax Obligations:

State and local tan tax collection and remittance
Sales tax application on retail components of memberships
Tax-exempt member handling and documentation
Annual tax reporting and compliance documentation
Audit preparation and financial record maintenance

Troubleshooting and Support

Common Plan Configuration Issues

Resolution procedures for typical membership plan problems:

Billing Issues:

Prorated billing calculation discrepancies - manual adjustment procedures
Failed automatic payment processing - retry and notification protocols
Member billing inquiries and resolution procedures
Plan change billing confusion - clear explanation and correction tools
Tax calculation errors - verification and correction procedures

Access Issues:

Equipment access not updating after plan changes - system refresh procedures
Member benefits not applying correctly - manual override and correction
Cross-location access problems - location verification and resolution
Service inclusion disputes - documentation review and resolution
Member tier benefit confusion - education and clarification procedures

Emergency Procedures

Protocols for system failures affecting member access and billing:

System Outage Response:

Manual member verification and access procedures
Temporary access grants during system restoration
Billing delay procedures and member communication
Service credit application for system-caused inconvenience
Data backup and recovery procedures

Plan System Failures:

Emergency plan access override procedures
Manual billing calculation and processing
Member communication during system restoration
Revenue protection during outages
Incident documentation and resolution tracking

The SunMule membership plan system provides the flexibility and sophistication needed to create compelling membership offerings that drive customer loyalty, optimize revenue, and support business growth across all salon locations.